Product Launches


We can advise you on how best to protect your investment in developing a new product. We advise on the relationship between designs and other IP rights including patents and trade marks.

In some cases you may have more than one option available, and we provide advice on the relative costs, time required for registration, and scope of protection of the different rights.

Before you launch, we can conduct on your behalf a search for third party rights, sometimes called a ‘freedom to operate’ search. This is usually done when you have scoped your new project and have a clear idea of what the product will be and where it will be sold. A search can identify any major problems and enable a re-design, if required, at an early stage, which will prevent wasted development effort and avoid last minute changes and slippage of launch deadlines.